Influence By Robert Cialdini is another great self help book to read. This is another personal top list and I have been a fan since I first read this book. Influence by Dr. Robert Cialdini is a work of more than thirty years of observation and relating situations based on the results of persuasion. It’s a life lesson hand over to us in a deep but easy to read manner. It teaches us that our brains have automatic switches that lets us decide automatically even without thinking. This book will help us to be aware if we are to be caught in such situation. Persuasion is a science and you ought to learn about it.
This psychology book is well written and could easily be understood as it is conveyed in situations and experiences. A must read for both people wanting to gain the upper hand in handling business and relationship. Influence by Dr. Robert Cialdini is a great book to read and you can get it totally free here at www.allebookdownloads.com. The art of persuasion isn’t new. So it is best to read and download a book about persuasion. This book by Cialdini is the best book to start with. Know what others are saying about this book so please check on the reviews down below.
Readers’ Review on Influence by Robert Cialdini
As I sit here and write, I wonder why I did not draft this review long before now. I read Cialdini’s book about five years ago and have been hooked ever since. It is simply a superb book about influence.
Cialdini believes that influence is a science. This idea attracted me. As a rhetorician, I have always thought of persuasion as more of an art. Cialdini, however, makes a first-rate case for the science point of view. But maybe most importantly, he makes his case in a well-written, intelligent, and entertaining manner. Not only is this an important book to read, it is a fun book to read too.
He introduces you to six principles of ethical persuasion: reciprocity, scarcity, liking, authority, social proof, and commitment/consistency. A chapter is devoted to each and you quickly see why Cialdini looks at influence as a science. Each principle is backed by social scientific testing and restesting. Each chapter is also filled with interesting examples that help you see how each principle can be applied. By the end of the book, I had little doubt that these are six important dimensions of human interaction.
Most books of applied psychology fall prey to one of two weaknesses: Either they lack scientific content (or over-simplify) or they present solid information in an academic manner that readers find difficult to absorb and apply. Robert Cialdini’s book stands out brilliantly from these books. Combining wide and deep scientific scholarship with an engaging, lucid, and personal style, Influence may be the single best work on the topic. The intent of the book is to show how we can understand and defend against pervasive non-rational influences on our decision-making. Of course the same principles could be applied to market products or influence colleagues and rivals either in place of or in addition to genuine reasons. One sign of the range of the book is the fact that Cialdini doesn’t get to the famous Milgram experiment on “Obedience to Authority” until p.208
– Max More
The human mind is a wonderful thing, capable of the most wonderful thought processes and ideas. Yet the brain is on automatic pilot for most situations. That allows the conscious mind to really focus. The drawback is that some people will use our conscious inattention to sneak one by us, like a fastball pitch to a hitter looking for a change-up.
Influence, the book, is very useful in this regard, because it uses interesting examples to help us be aware of our own tendency to let automatic pilot thinking take over.
Since I first read this book many years ago, I have been watching to see if the circumstances I see support or invalidate Professor Cialdini’s points. By a margin of about 9 to 1, Cialdini wins.
– Donald Mitchell
How To Download Influence by Robert Cialdini
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